Our Blog

Capture Management
October 17, 2025

Capture Isn’t Enough: Why You Need a Pre-RFP Pink Team

Industry leaders conduct pre-RFP Pink Team reviews to validate strategy and win themes early—saving 20-30% in rewrite hours and preventing proposal heroics.

Learn seven critical moves that transform capture intelligence into strategic assets: mapping customer problems, building shadow RFPs, running Black Hat analyses, and more.

A 90-minute pre-RFP review delivers better alignment and more wins.

Capture Management
June 20, 2023

Capturing a Moving Target

Capture managers do a lot of work before an RFP date is even thought about. Why? To better position their company to win the contract. When an archer is aiming at a stationary target, they must also do a lot of work before taking the shot...

Capture Management
February 15, 2018

Business Capture As The Courtship Of A Prospective Customer

A young man is determined to marry. Believing he would be a great catch, he prepares a PowerPoint briefing highlighting all he has to offer a wife. His very polished slide deck includes a lot of great photographs of himself, a detailed history of his childhood, education, and athletic awards. He includes his financial status, a picture of his apartment, and a list of his favorite foods, restaurants, and movies. The slide deck expands as he thinks of ever more things a potential bride would like to know about him.